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This is the case for the New Jersey Devils, but it looks like we’ve got a little bit of drama to deal with leading up to the first game of the winter. That’s because the Devils have announced Prudential as the new helmet sponsor, but there’s a mix feeling among the NJ supporters out there.Seattle Kraken

"It was a tough decision to leave, but then again, it wasn't because I knew that it was more important to be home at that time. So, that was easy to live with," Rask said. Boston Bruins

• Colorado Avalanche sign Kyle Burroughs to a one-year, $700,000 contract. • Dallas Stars sign Julius Honka to a one-year, $700,000 contract. • Toronto Maple Leafs sign Michael Hutchinson to a two-year, $1.45 million contract. • Toronto Maple Leafs sign Joey Anderson to a three-year, $2.25 million contract. • Vancouver Canucks sign Guillaume Brisebois to a one-year, $700,000 contract.Pittsburgh Penguins

In November, the Stars learned that Bishop and Tyler Seguin would be out until around April. The off-season surgery to Bishop made re-signing Khudobin a wise, wise move by GM Jim Nill.

His presence provides depth and options for coach Craig Berube among the team's top six forwards. O'Reilly, Schenn and David Perron skated on one line and Hoffman was with Jaden Schwartz and Robert Thomas on another as training camp started on Monday.

According to ESPN, the selling of naming rights to its divisions is "viewed internally as a one-year-only campaign."

It's a fine line that accounts have to walk, especially in 2020, but when they do it correctly, it makes internet magic. And in a year when sports fans have had to find a new way to love their teams from afar, it makes sense that account managers have had to dig into the depths of their creative brains to connect with their fans.Ottawa Senators